FRESHFORWARD CAMPAIGN

Prepare for the best

We created a program for Ziploc to prove fresh eating can be super easy—if you prep ahead each week. Over six months from January to July, Ziploc offered fresh tips to keep people on track, with Rachael Ray as the celebrity focus. From OLV to partnerships and social, email and digital display, we proved the point over the long run and created tons of engaging content.

Client
SCJohnson Ziploc bags

Role
Associate Creative Director

Channels
Broadcast, Online Video Series, Print, Social, Digital Owned, Digital Partnership

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