MUSIC BEHIND THE RECIPES CAMPAIGN

Music gets you in the cooking groove.

In the kitchen, music enhances everything and somehow makes food better. And ask any professional chef, they'll say Kerrygold butter and cheese does the same. Which led to a big idea: Kerrygold will highlight the connection between food and music. We enlisted four avant garde chefs to build recipes—and Spotify playlists filled with music that inspired those dishes. Then we filmed a special kickoff concert to Kerrygold's actual cows in the Irish fields, to add inspiration at the source. It all added up to an AdAge Editor's Pick.

Client
Kerrygold

Role
Creative Director, Art Director

Channels 
Spotify, Online Video, Influencers, Website Hub, Standard Banners, Print, Owned Social Channels (Facebook, Twitter)

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