Bring The Game To Life
For 5 Gum's Truth Or Dare campaign, we showed kids how to "play a pack" of gum and let their creativity add to the fun. Then we activated in the real world on Spotify, for award-winning results.
Client
Wrigley's 5 Gum
Role
Creative Director
Channels
Broadcast, Online Video, Website Hub, Standard Banners, Print, Owned Social Channels (Facebook, Twitter)
